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    • Communication Strategies

    • $ 10.00
    • Mini Case Study Fall 2018   Ramesh Patel, a manager of a division of a large multinational corporation (MNC) that has been trying to develop a geocentric approach, has been charged with implementing a campaign in Japan with his marketing team.  Unconsciously in most situations (consciously if the manager is a particularly good one) at the same time that business…
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