MKTG 638 Marketing and Communicating in a Multicultural Environment

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Assignment: Twitter Chat

twitter Click for more options
Weekly Learning Objectives: 
• Learner will examine global consumer, business, and government markets
• Learner will recognize the elements of global competition 
Global marketers must know their consumer markets and how to best serve them. This week learners will participate in a twitter 
chat discussion on global consumers using the hashtag #globalconsumerCRN. Note that you will use your course's speciffic 
CRN at the end of the hashtag. Not the letters "CRN".
Consider the company you've chosen for your CMR. What best practices do you need to consider to reach the consumers
for this product/service. What challenges might you have. The faculty will host two twitter chats throughout the week.
Please participate in one of them. Create at least four twitter posts and at least two twitter responses.

Description

Assignment: Twitter Chat

twitter Click for more options
Weekly Learning Objectives: 
• Learner will examine global consumer, business, and government markets
• Learner will recognize the elements of global competition 
Global marketers must know their consumer markets and how to best serve them. This week learners will participate in a twitter 
chat discussion on global consumers using the hashtag #globalconsumerCRN. Note that you will use your course's speciffic 
CRN at the end of the hashtag. Not the letters "CRN".
Consider the company you've chosen for your CMR. What best practices do you need to consider to reach the consumers
for this product/service. What challenges might you have. The faculty will host two twitter chats throughout the week.
Please participate in one of them. Create at least four twitter posts and at least two twitter responses.

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