MKTG610 Marketing Strategies

Individual Assignment: This week, you will work through the HubSpot Inbound Marketing Certification process and provide your thoughts on the website. After taking a series of short online classes, you will take an exam to assess your learning. In order to complete certification, you must obtain a minimum of 75% on the exam. This certification provides the opportunity to obtain an additional marketable skill to help build your resume. In order to obtain full credit for the assignment, you must submit a pdf file of your certificate from HubSpot and complete an analysis of your learning. See assignment rubric for additional requirements.

1. Inbound Marketing Certification (50 points) – Complete the HubSpot Inbound Marketing Certification and submit a pdf to the dropbox.
2. Inbound Marketing Analysis (75 points) – Practice what you learned by selecting a website to analyze. See rubric for details.

Please Note: Make sure to carefully select the correct HubSpot course: Inbound Marketing Certification. (Do not accidentally select Inbound Marketing or Inbound Sales Marketing, as neither will fulfill the requirements of the assignment.)

Inbound Marketing Certificate & Analysis Rubric

Individual Certificate & Analysis due by Day 7, 11:59 pm ET.

Click the assignment title link above to submit.